Archetype Group

With more than 1,100 employees, Archetype Group is one of the largest private construction consultancies in Asia Pacific with core services in Architecture & Master Planning, Building Design & Engineering, Industrial & Process Engineering and Project, Construction & Cost Management. Its expertise covers key construction sectors such as buildings & real estate, industry & manufacturing and energy & infrastructure. The AppleTree Group is the founding financial investor in The Archetype Group since 2002.

https://www.archetype-group.com/

Botol Vietnam

Botol installs and manages Reverse Vending Machines (RVM) that collects PET and aluminum bottles for recycling. BOTOL’s technology sorts & shreds PET bottles on-the-spot into PET flakes, yielding unprecedented profitability. Its transparent window allows customers to see the immediate recycling impact, making the process fun and engaging. BOTOL’s revolutionary AI technology instantly captures precise demographic insights :

- Gender
- Age range
- Interprets emotional reactions

By understanding consumer attention, interests, and emotions in real-time, brands can deliver personalized, hyper-targeted marketing campaigns and maximize audience engagement.